A few years ago, then 13-year-old Nicky Bronner woke woke up the day after Halloween to find that his dad had taken away a big chunk of his Halloween Candy. He was outraged.
So he set out to prove his father wrong, but he soon realized that his dad was right. Candy is bad for you. Now 16 years old, Nicky is managing the task of co-running a startup with his father, two-time entrepreneur and angel investor Michael Bronner.
UNREAL offers a line of candies that are just as delicious as their mainstream counterparts, but without all the junk. UNREAL doesn't use any corn syrup, partially hydrogenated oils, artificial ingredients, genetically modified organisms, or preservatives. Instead, it uses all natural ingredients and is made with 40% less sugar than candies from major brands.