About Guido.

Guido is an Italian designer, artist, educator, and creative evangelist based in the Netherlands. After a nearly 30-year award-winning career in experience design and digital innovation, Guido recently returned to his cherished roots and founded Artefilo, an independent product design studio in the heart of Noord-Holland.

Guido, who settled in the Netherlands in 2018, has a rich history of design leadership roles across Europe and the United States. He served as the Chief Design Officer at Icon Incar in Berlin and Accenture Interactive in Amsterdam. While in the US, he worked as Director of User Experience at Samsung, Global Creative Director at Tripadvisor, and held other design management positions at Isobar (Dentsu), Catapult Thinking, and more.

Guido is also an enthusiastic educator who has taught information design at the Parsons Space in New York City, and the Massachusetts Museum of Contemporary Art. Guido's academic journey includes a Master of Architecture from La Sapienza Università in Rome and a Master of Fine Arts from the École des Beaux-Arts in Paris.

Discover Guido's designs on Artefilo
Connect with him on LinkedIn 
Listen to his favorite tunes on Soundcloud